Thursday, August 21, 2008

Fat Loss Fast?

Warp Speed Fat Loss

Here is another product review. “Warp Speed Fat Loss” a new e book from Alwyn Cosgrove and Mike Rousell.

What is it?

Well you can get an idea from the title. It is a combination of diet and training that purports to deliver fast fat loss - weight loss of 8lbs in the first week and up to 21lbs in 28 days is possible…...

It is a very prescriptive programme in that you are told day by day and meal by meal what you should eat and how you should train.

There are two main aspects to the programme - diet and training. The diet lays out a 28 day diet plan based on your current weight and the training similarly lays out
a series of workouts – interval sessions, metabolic style weight training and cardio.

Who is it for?

Now you could create your own programme with all of these elements. There are enough resources out there on the interwebs to tell you what to do – e.g. one part of this plan is very similar to this.

However, most people do not have the time or the inclination or – to be honest - the intelligence to put together their own programme. Most people want to be told what to do. They do not want to think for themselves. If that is you - and it is nothing to be ashamed of - then check out Warp Speed Fat Loss.

If you enjoy the science and the programme design, know about cycling your carbs etc then you don’t need this product. If you are looking for a step by step prescription telling you what to do, then you might want to try it.

The advanced, the independent would probably be happier reading Lyle’s stuff. But I know that many people want to be trained rather than to train themselves. This takes away the thinking and gives you some basics that should work– if you do what you are told.

What do you get?

A 478 page colour pdf with menu plans and workouts specified for the 4 weeks of the plan, plus some explanations of why these prescriptions are made.

What don’t I like?

  • The marketing…..It may just be me, but the sort of advertising copy that is so prevalent on the internet puts me off. I am sure that it is successful – this sort of copy has been developed "scientifically" over years in the direct marketing field. However it all gets a bit formulaic: testimonials, bullet points, special free gifts, ps, pps etc
  • The fact that it is an ebook. I know that you can print these things out, but I like to hold a book in my hands and write on it myself or whatever. At 478 pages I think I’d be sacked from work if I tried to print this one out when the bosses back was turned!


In a previous post I talked about those who are Artists, Scientists or Accountants.

Warp Speed Fat Loss probably wouldn’t suit the artist – there is too much science, too much prescription. The scientist would have their appetite whetted, but if they wanted to look more deeply into the physiology of what is going on then they would have to look elsewhere. Perhaps this is for the accountant who is prepared to do exactly what is prescribed, step by step.

No comments: